3 oz of absorbine gel costs about $5-6, it's really the same ingredients as absorbine jr, and absorbine plus, just a stronger concentration of the active ingredients then the ones they make for most people... no magnesium or things of that nature in it. You can probably find plenty of other ones out there, my family's just has always used absorbine and most of the folks around me growing up prefered it to aspercreme and such. And honestly it's one of the few liniments I can use... ice hot, aspercreme, salon pas and the like tend to cause welts and blistering and the skin to peel off like a major chemical burn .

No matter the strength of the absorbine though I just get relief and a nice tingly feeling. But I do have to put up with the smell that will clear the sinuses of everyone in the room