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Old 08-02-2008, 09:18 AM
SherylJ SherylJ is offline
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Join Date: Oct 2006
Posts: 170
15 yr Member
SherylJ SherylJ is offline
Member
 
Join Date: Oct 2006
Posts: 170
15 yr Member
Default we need a business plan

[QUOTE=jackiehc;337455]Great ideas, Jean! You're right -- that is a good list of tasks. However, first I think we have some honing of our message to do. Is our message "Unite now, pool your money, find a cure!" Is it "Involve Parkies at all stages of decisionmaking?" Is it "WE want to decide what the missions of PD orgs should be?" I see many possibilities, all of them noble.

About 13 years ago, I attended an organizer training at which a diverse group of 40 enviro activists were asked to answer these questions individually:
1) What do we want?
2) Who can give it to us?
3) Who are our allies?
4) Who is standing in our way?

This is exactly what I meant when I said we need a business plan. I would insert a few more key questions:

4) Who is standing in our way?
5) Why do they not want us to accomplish our goals?
6) What can we offer them to accept change (What's in it for them?)
7) What do we need to do to get what we want (strategies/objectives)?

sheryl
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