Well, I don't see anything wrong with raising awareness. Slogans are what sell products. I belong to "Feel Your Boobies" and think it's fine. It got my attention better than any other organization. My mom is a breast cancer survivor and I have had close calls since the age of 11. So, nope, nothing wrong with it. Illinois even has a huge campaign going on called Vote Naked Illinois and it's all about being able to vote from home. I think that's catchy too. But, for me, I don't shock easily.

Breast, boobs, girls, tata's, Betty and Wilma, whatever works for you.