Drug Company Illegally Experimented on Wounded Soldiers in Iraq, Suit Says

Amgen struck a lot of people on this site, and is an icon because they provoked a few PWP to speak up, and this website and other websites were created in response to the Amgen tragedy – fiasco. But it is not to say that Amgen is the worst. Examples are almost daily: whereas Phizer tested drugs on African school children, this Danish Pharma said – “Hey let’s test drugs on U.S. soldiers in Iraq!" And management said, "Hey yeah, that's a good idea.
Creative marketing at its sharpest:

http://www.bnet.com/blog/drug-busine...tag=nl.rSINGLE

Jim Edwards – Placebo effect: CBS interactive:

….”The plaintiffs — a former Novo medical science liaison executive and the U.S. army doctor to whom he allegedly offered kickbacks — claim Novo illegally funded medical experiments on injured soldiers in Iraq in a bid to widen the use of NovoSeven. The research eventually indicated that NovoSeven was not more useful than older alternatives for controlling bleeding in injured patients, and it carried the risk of excessive clotting in wounded patients. Yet Novo’s unapproved, “off-label” promotion eventually made NovoSeven the standard treatment for wounded soldiers in Iraq and Afghanistan,…

…”It is illegal for a non-government company to pay inducements to federal employees. So Novo funded the “TRUE Research Foundation for the Advancement of Military Medicine,” which functioned as a money-laundering device through which Novo funnelled cash to military doctors willing to promote the use of NovoSeven to their colleagues…
“…Doctors who cooperated with the scheme, and Novo’s own sales reps, were rewarded handsomely, the suit claims…”