ah ah. so someone is finally making a buck out of mood-congruence.

i have noted my own appreciation for mood-congruent weather, clothing, music for a long time now.

it started with weather. when depressed and the weather was sunny - i called that mood-incongruent weather.

but geez. even with the clothes and the music, i never thought of the concept as marketable. but really... why shouldn't it be.

money money money
must be funny
it's a rich man's world

-- Abba

~ waves ~