Nike unveils 'Back to Future' shoe
THE ASSOCIATED PRESS, Published Friday September 9, 2011
PORTLAND, Ore. (AP) — Nike is going back to the future.
The sneaker maker on Thursday said it has created a limited-edition shoe based on a glowing pair that appeared in the popular 1989 movie "Back to the Future II." The 2011 Nike Mag is designed to be an exact replica of the fictional sneaker, including a glowing Nike name on the strap. But unlike the movie version, these shoes won't lace themselves.
Nike will release 1,500 pairs of the 2011 Nike Mag sneaker for auction on eBay and donate all proceeds to the Michael J. Fox Foundation for Parkinson's disease research. Fox played Marty McFly in the "Back to the Future" time-travel trilogy, where he wore the shoes during a visit to the year 2015.