Are you sure you're not hearing an advertisement for used cars?!
"
(1) Required Monthly Tests of the EAS header codes, Attention Signal, Test Script and EOM code.(i) Tests in odd numbered months shall occur between 8:30 a.m. and local sunset. Tests in even numbered months shall occur between local sunset and 8:30 a.m. They will originate from Local or State Primary sources. The time and script content will be developed by State Emergency Communications Committees in cooperation with affected EAS Participants. Script content may be in the primary language of the EAS Participant. These monthly tests must be transmitted within 60 minutes of receipt by EAS Participants in an EAS Local Area or State. Analog and digital class D non-commercial educational FM, analog and digital LPFM stations, and analog and digital LPTV stations are required to transmit only the test script."
From:
http://transition.fcc.gov/pshs/services/eas/ (look under Rules)