A tool for authenticating amazon reviews
 

I generally shop on Amazon for supplements and I've often wondered if certain companies post fake reviews to embellish effectiveness of their products. Well, it turns out that there is a tool for that.

Copy the web address of your Amazon product and drop in the box of this website:

Fakespot | Analyze and identify fake reviews

Fakespot will give your company a letter grade rating and point out reviews that are suspicious.